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Uncovering the Intelligence in "Dumb Pipes"

Uncovering the Intelligence in "Dumb Pipes"

Tags:
  advanced marketing intelligence  Compuware  CRM  high-speed mobile broadband networks  mobile operators  smarter pipes  understand the customer

By David Sajoto, Solution Sales Director, Compuware Asia Pacific & Japan | Feb 2, 2010

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Mobile operators worldwide are investing billions to build state-of-the art, high-speed mobile broadband networks that set them apart from their competitors. This bold strategy is necessary to attract new customers, retain existing ones and increase revenue growth. Delivering reliable mobile data services over these high-performance superhighway pipes is critical for business success.

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